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LOS ANGELES

BROTHERS GONNA WORK IT OUT

The publicity and videography services for the Black Showrunners Collective’s Brothers Gonna Work It Out aimed to increase voter turnout and engage the Black community in political discussions, while amplifying the voices of Black men addressing critical issues. The objective was to capture and highlight the collective’s commitment to social change and inspire civic participation.

Mission

The strategy involved producing impactful video content that documented conversations and panel discussions with prominent figures, community leaders, and activists. Through tailored publicity efforts, including social media campaigns and media outreach, the project was promoted as a cultural movement, encouraging participation in the electoral process and advocacy for Black voices in politics.

Results

The campaign successfully engaged the community and heightened awareness around important issues, resulting in increased visibility for the Black Showrunners Collective. Video content resonated deeply with audiences, and the publicity efforts contributed to higher voter engagement, helping to energize grassroots movements and boost turnout within the targeted demographic.

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